Employee and workforce experience (EX for short) matters just as much as customer experience (CX). Unsurprisingly, the two are inextricably linked: Good EX consistently leads to good CX and vice versa.
Why Invest In Employee Experience? Six (Proven) Reasons Read More »
President of McorpCX and CX influencer, driving creative business strategies to radically improve how companies connect with their customers
What Businesses Can Do Today To Adapt In A Changing Customer Environment Read More »
If you’re looking for advice on how to think about, improve, and deliver a better customer experience, then this is the book for you. Organized as a series of short, easily digested and self-contained essays, it’s packed with concrete examples, suggestions, and inspiring ideas. Read it straight through, or snack on it as you like.
Customer Experience: What, How and Why Now Read More »
Of all the things that can make or break your business, the most critical is experience. Great experiences inspire customers and employees to advocate for you, while bad ones do the opposite. It sounds obvious, but so many companies fail because they don’t think this essential
factor is important to their bottom line.
It’s All about CEX! Read More »
Tudo o que você sempre quis saber sobre métricas e indicadores da Experiência do Cliente e ninguém nunca te ensinou! Inscreva-se no curso e ganhe o livro best-seller autografado “Gestão do Relacionamento e Customer Experience”.
Curso de indicadores e métricas de CX e CS Read More »
CX is critical to every business, but before the benefits of a successful CX strategy can be felt, business leaders must be capable of quantifying and measuring CX.
7 steps to navigate the changing CX landscape Read More »
Asking customers questions or asking them to score the company is used every day across all industries, providing additional information needed to assess the customer’s current state. But these methods are not enough to paint a complete picture.
Why CSAT and NPS Are Not Enough Read More »
O curso é indicado para profissionais interessados em trilhar uma jornada de sucesso em operações Customer Centric, por meio de estratégias inovadoras para gerar experiências memoráveis para seus clientes.
Customer Experience Essential Read More »
O termo “customer experience” (ou “experiência do cliente”) está na boca dos melhores homens de negócios já há alguns anos. Está claro que isso se tornou um grande diferencial de mercado. Entretanto, assim como “inovação” e “digitalização”, muito se fala, muito se pratica e nem sempre se colhem bons frutos desses esforços.
Customer Experience Read More »
